Hotjar Pricing in 2026
Everything you need to know about Hotjar plans, costs, and whether the free plan is enough for your needs.
Last updated: February 2026 · 1 plans compared
Starting PriceFree / $39/mo
Free Plan✅ Available
Annual Discount✅ ~20% off
Rating★ 4.4/5
📋 Free Plan Details
Limits: See website
All Hotjar Plans
Free
$0
Forever free
Limited features
Plus
$39
per user/month
Sponsored
Ad Space
💰 Real Cost by Team Size
Based on the entry-level paid plan. Annual estimates assume ~20% discount.
Team SizeMonthlyAnnual
1 userFreeFree
5 users$195/mo~$1872/yr
10 users$390/mo~$3744/yr
25 users$975/mo~$9360/yr
50 users$1950/mo~$18720/yr
Frequently Asked Questions
How much does Hotjar cost in 2026?
Hotjar offers a free plan and paid plans starting at Free / $39/mo per user/month. Annual billing offers a discount.
Does Hotjar have a free plan?
Yes, Hotjar offers a free plan. See website
What does Hotjar cost for a team of 10?
For a team of 10, Hotjar costs approximately $390/month on the entry-level paid plan.
Does Hotjar offer annual billing discounts?
Yes, Hotjar offers discounts for annual billing, typically 15-20% compared to monthly billing.
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