Shopify Pricing in 2026

Everything you need to know about Shopify plans, costs, and whether the entry-level plan is enough for your needs.

Last updated: February 2026 · 3 plans compared

📝 Our Take on Shopify Pricing

Shopify is the default choice for e-commerce. The $1/mo starter deal is aggressive. Its app ecosystem is unmatched but adds hidden costs.

💡 Bottom Line:

The $1/mo first 3 months deal is unbeatable for testing. Basic at $39/mo is the real starting price. Factor in apps ($50-200/mo) and themes ($0-350 one-time) for true cost.

Starting Price$39/mo
Free PlanNo
Annual DiscountAbout 20% off
Rating4.6/5
Compare before you subscribe

Use Shopify pricing as the start of the decision

Pricing pages bring high intent. The next step is to compare free limits, alternatives, and total revenue stack cost before the reader exits.

Read the Shopify reviewCheck strengths, risks, and seller fit.

All Shopify Plans

Basic

$39

per month

Shopify

$105

per month

Advanced

$399

per month

Real Cost by Team Size

Based on the entry-level paid plan. Annual estimates assume ~20% discount.

Team SizeMonthlyAnnual
1 user$39/mo~$374/yr
5 users$39/mo~$374/yr
10 users$105/mo~$1008/yr
25 users$975/mo~$9360/yr
50 users$1950/mo~$18720/yr

Frequently Asked Questions

How much does Shopify cost in 2026?

Shopify paid plans starting at $39/mo per user/month. Annual billing offers a discount.

Does Shopify have a free plan?

No, Shopify does not have a free plan. The cheapest option starts at $39/mo.

What does Shopify cost for a team of 10?

For a team of 10, Shopify costs approximately $105/month on the entry-level paid plan.

Does Shopify offer annual billing discounts?

Yes, Shopify offers discounts for annual billing, typically 15-20% compared to monthly billing.

Not sure about Shopify?

Compare alternatives or read our in-depth review.

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