Kit (formerly ConvertKit) Pricing in 2026
Everything you need to know about Kit (formerly ConvertKit) plans, costs, and whether the free plan is enough for your needs.
Last updated: February 2026 · 2 plans compared
📝 Our Take on Kit (formerly ConvertKit) Pricing
Kit (ConvertKit) has the most generous free tier in email marketing: 10,000 subscribers free. The catch is no automations on free — but for growing creators, it's unbeatable.
Free up to 10K subscribers is incredible. Creator at $25/mo unlocks automations and commerce. Compared to Mailchimp, Kit is significantly cheaper at scale.
📋 Free Plan Details
Limits: 10,000 subscribers. Unlimited sends. Unlimited landing pages. No automations.
Users: 1 user
All Kit (formerly ConvertKit) Plans
Free
Forever free
1 user
Creator
per user/month
Creator Pro
per user/month
💰 Real Cost by Team Size
Based on the entry-level paid plan. Annual estimates assume ~20% discount.
Frequently Asked Questions
How much does Kit (formerly ConvertKit) cost in 2026?
Kit (formerly ConvertKit) offers a free plan and paid plans starting at Free / $25/mo per user/month. Annual billing offers a discount.
Does Kit (formerly ConvertKit) have a free plan?
Yes, Kit (formerly ConvertKit) offers a free plan. 10,000 subscribers. Unlimited sends. Unlimited landing pages. No automations. The free plan supports 1 user.
What does Kit (formerly ConvertKit) cost for a team of 10?
For a team of 10, Kit (formerly ConvertKit) costs approximately $50/month on the entry-level paid plan.
Does Kit (formerly ConvertKit) offer annual billing discounts?
Yes, Kit (formerly ConvertKit) offers discounts for annual billing, typically 15-20% compared to monthly billing.
Not sure about Kit (formerly ConvertKit)?
Compare alternatives or read our in-depth review.