Kit (formerly ConvertKit) Pricing in 2026

Everything you need to know about Kit (formerly ConvertKit) plans, costs, and whether the free plan is enough for your needs.

Last updated: February 2026 · 2 plans compared

📝 Our Take on Kit (formerly ConvertKit) Pricing

Kit (ConvertKit) has the most generous free tier in email marketing: 10,000 subscribers free. The catch is no automations on free — but for growing creators, it's unbeatable.

💡 Bottom Line:

Free up to 10K subscribers is incredible. Creator at $25/mo unlocks automations and commerce. Compared to Mailchimp, Kit is significantly cheaper at scale.

Starting PriceFree / $25/mo
Free PlanAvailable
Annual DiscountAbout 20% off
Rating4.5/5
Compare before you subscribe

Use Kit (formerly ConvertKit) pricing as the start of the decision

Pricing pages bring high intent. The next step is to compare free limits, alternatives, and total revenue stack cost before the reader exits.

Read the Kit (formerly ConvertKit) reviewCheck strengths, risks, and seller fit.

📋 Free Plan Details

Limits: 10,000 subscribers. Unlimited sends. Unlimited landing pages. No automations.

Users: 1 user

All Kit (formerly ConvertKit) Plans

Free

$0

Forever free

1 user

Creator

$25

per month

Creator Pro

$50

per month

Real Cost by Team Size

Based on the entry-level paid plan. Annual estimates assume ~20% discount.

Team SizeMonthlyAnnual
1 userFreeFree
5 users$25/mo~$240/yr
10 users$50/mo~$480/yr
25 users$625/mo~$6000/yr
50 users$1250/mo~$12000/yr

Frequently Asked Questions

How much does Kit (formerly ConvertKit) cost in 2026?

Kit (formerly ConvertKit) offers a free plan and paid plans starting at Free / $25/mo per user/month. Annual billing offers a discount.

Does Kit (formerly ConvertKit) have a free plan?

Yes, Kit (formerly ConvertKit) offers a free plan. 10,000 subscribers. Unlimited sends. Unlimited landing pages. No automations. The free plan supports 1 user.

What does Kit (formerly ConvertKit) cost for a team of 10?

For a team of 10, Kit (formerly ConvertKit) costs approximately $50/month on the entry-level paid plan.

Does Kit (formerly ConvertKit) offer annual billing discounts?

Yes, Kit (formerly ConvertKit) offers discounts for annual billing, typically 15-20% compared to monthly billing.

Not sure about Kit (formerly ConvertKit)?

Compare alternatives or read our in-depth review.

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